Seven Stories
Your Values Story

Make Your Company a Safe Choice


$295.00 Regular Price Buy $295.00

Your Seven Stories

Get your own Story Power

Stories to Land the Deal - Sales Leader Course

You've read the book, now its time to find and develop your own  stories. In this course Mike instructs you on how to prepare your own LAND stories - then practise them and deliver to your team.

Become a Story Master

Build your story library

Start your own story library and practice your sales stories. Its all just theory until you use your stories in your business. We give you the confidence and stories to get started.

We have time limits on our courses because they improve the chance that you will complete the course. Your video coaching must be completed within three months of purchase and the course material will be available for one year.

About Your Instructor

Mike Adams

Mike Adams

CEO, Co-founder and Chief Storyteller at The Story Leader

Author of of the international bestseller, Seven Stories Every Salesperson Must Tell,  Mike is CEO and Chief Storyteller at The Story Leader

Mike has personally sold more than a billion dollars of products and services and managed sales teams in the United Kingdom, Russia, India, China, Vietnam, Indonesia, Malaysia and Australia in IT Software, Telecommunications, Oil and Gas, Mining, Facilities Services and Industrial Products sectors.

Since 2014, Mike's consulting company, has been helping all types of B2B leaders find and deliver their best stories and create their own story teams.

In this course

Values Story Theory

Example Stories

Video Guidance

Guided Worksheet for your Story

Video Message Practice

Master Coach Feedback


The ability to leverage stories is incredibly powerful. Mike Adams helps with structure and delivery bringing individual stories to life.
Malcolm Ferguson Sales Director @ Oracle Australia
I have been involved in Sales Force Transformations for almost 15 years and this program is an absolute must for any sales professional. What better way to differentiate yourself and the company you represent by telling an engaging story?
Maurice Zicman Director &Sales Transformation Specialist @ TTEC
Enjoyed Mike's course and coaching, uses simple selling techniques that can be used every day with B2B selling that are relevant to my sector.
Gerard Adams Strategy & Business Development @ Ventia

Let's get started!

Click below to sign up!

Take the Course

Check these out

$345.00 Your Personal Story (Coached Course) Buy Now
$345.00 Story Meetings Buy Now
$145.00 Persuasive Voice Tone Buy Now